CM Pros Massachusetts Community 3rd meeting
by dpearson
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Attending: Susan Czerepak, Russ Danner, Bob Doyle, Jon Garfunkel, Jarrod Gingras, Seth Gottlieb, John Howe, David Pearson, Renaud Richardet, Brian Shea, Bryant Shea, Scott Simmons, Anthony Wilson (via phone from NY)

David Pearson opened with a Summit Overview and local marketing efforts. He noted that Scott Abel has done an excellent job getting sponsors. Paid attendees now number 34, with 13 more speaker and sponsor represetatives. The total of 47 is near the 49 number of the first Summit. With four weeks to go, this will surely be the largest Summit ever.

He asked all present to distribute the standard message about the Summit. Bryant Shea said he would ask Molecular marketing people to help.

David has produced a video that will air on Boston's public access TV channels. Copy this link into QuickTime to view the video podcast version - http://www.cmprosold.org/events/summit/fall2006/cmprofinal1.m4v

Renaud Richardet reported that efforts to get an OSCOM booth at the Gilbane Conference are proceeding. He needs handouts to be prepared with a list of OS CMS. Seth Gottlieb and Bob Doyle will help with a list of resources and CMS's. Renaud also needs more people to sign up to staff the booth at various times.

Seth Gottlieb and Bryant Shea described their second Malcontents Podcast, an interview today with Tony Byrne and Erik Hartman. Click on the image.

Selecting a CMS was the main topic discussed. Bob Doyle showed a new "CMS Pocket Guide" from CrownPeak (a Summit sponsor) with an excellent set of steps through the selection process. He also showed his draft of a CMS Lifecycle Poster, which has a strong relationship to his CM Lifecycle Poster.

The Board has officially published a different CM Lifecycle Poster developed by Erik Hartman and a CM Pros Poster Committee (which did not include Bob). See the Resources > Poster page on the website for more details and several other posters, which were reviewed at the meeting.

There was also a discussion of Personas and Scenarios. The Scenarios page on the website lists scenarios used in remote usability testing. Two books on Personas were added recently to the CM Pros Resource Library, one by Molecular staff member Steve Mulder.

Seth Gottlieb's Law was described - "The success of a CMS is inversely proportional to the information sent in emails."

Jon Garfunkel discussed "rollups" of properties in hierarchies or taxonomies.

Susan Czerepak, John Howe, and Bryant Shea discussed the different tools expected by tech writers, engineers, marketing, etc. Anthony Wilson said they were using special versions of Word that constrain the contributors to help produce content that can be structured to XML.

Bob Doyle noted continuing efforts to globalize the CM Pros website in time for the Summit. The navigation labels are now translated to eight languages.

Next meeting and topic. There will be no November meeting as we all will be busy with the Summit and Gilbane. Speakers will be considered for future meetings.

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